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Friday, January 4, 2013

Alex & Ani Trend Alert!


Alex and Ani is an amazing jewelry company with the tag line, "All people pursue happiness...We create it." The company was created by Carolyn Rafaelian, a native to Rhode Island and a lover of antique jewelry. She comes from a long family tradition of jewelry making and in 2004, she struck out on her own. She named the company after her two daughters and created a fabulous line of necklaces, bangles and rings. 


Alex and Ani products are eco-friendly and made in America. They are spiritual pieces meant to enlighten the mind and strengthen the soul. Rafaelian believes that every person has a positive energy to share with the world as she incorporates powerful symbolism in all her jewelry with a (+) energy sign. Each piece is extremely individualistic and helps people express their unique fashion and personalities. The most popular of her pieces are her bangle bracelets.


Alex and Ani have had huge success due to their celebrity following and promotion. These wire bangles have been seen on Miley Cyrus, Jessica Simpson, and youthful Disney stars! The wire bracelets have capitalized on the stacking trend and look best in a numerous quantity. With celebrity hype and adorable designs, Alex and Ani have this market covered.


Alex and Ani bracelets are perfect for everyday wear! They are simple, elegant, and match almost any ensemble. Their subtle nature makes them blend in for casual days and stand out in numbers. They are fashioned in gold, silver and beaded work to suit your personal style!


The beaded collection is perfect for those more free-spirited dressers. Many are part of a vintage 66 collection and can be worn to symbolize different sentiments. Some beads symbolize power, courage or good health and make perfect personalized gifts for loved ones and friends. Beads can come in birth stone colors and simple all around favorites!


Every store is equipped with a "bracelet bar" complete with a wide array of symbols, colors and choices! You can find your favorite animal, a chinese symbol or a nautical friend on these adorable bracelets. Each is complete with a saying about what the symbol means. Initial bracelets are also available and are cute for any occasion.


Alex and Ani bracelets are available in certain major department stores, The Paper Source and other various locations around the United States. One is opening up in Georgetown so drive to M Street soon for their grand opening!

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